Amazon Marketplace Management Services
Seller Central setup, Brand Registry, listings, A+ Content, Amazon Ads and day-to-day account management on Amazon.com, Amazon.co.uk, Amazon's EU stores and Amazon.in — with orders and stock synced to your store and ERP.
Amazon account management
- Seller Central & Brand RegistrySetup
- Listings & A+ ContentIncluded
- Sponsored Products & BrandsManaged
- Account health & featured offerMonitored
- SP-API store & ERP syncCustom
Amazon.com, Amazon.co.uk, Amazon.de, .fr, .it, .es, .nl and more, and Amazon.in.
What We Deliver
Amazon Seller Services
For brands, manufacturers and retailers selling on Amazon as third-party sellers, in one region or several.
Seller Central Setup & Brand Registry
Account registration and verification, tax and shipping settings, category approvals where required, and Brand Registry enrolment with your registered or pending trademark.
- Account registration & verification
- Category approval applications
- Brand Registry enrolment
Listings & A+ Content
Titles, bullets, descriptions, backend keywords, images and variations written for Amazon search and each store's language, plus A+ Content and Brand Stores.
- Bulk listing creation & fixes
- A+ Content & Brand Story
- Brand Store pages
Amazon Ads (PPC) Management
Sponsored Products, Sponsored Brands and display ads structured by product and goal, with keyword research, bid and budget management and search-term reporting.
- Campaign structure & keywords
- Bids, budgets & negatives
- Weekly optimisation & reporting
Account Health & Featured Offer
Daily monitoring of account health, policy notices and suppressed listings, plus the pricing, stock and delivery checks that affect whether your offer is featured.
- Account health monitoring
- Suppressed listing fixes
- Pricing & featured offer checks
FBA, Inventory & Returns
FBA shipment planning, stock levels across fulfilment centres, returns, removal orders and reimbursement claims for lost or damaged inventory.
- FBA shipment planning
- Returns & removals
- Reimbursement claims
SP-API Store & ERP Integration
Custom integration through Amazon's Selling Partner API to sync orders, stock, prices and listings with your store and ERP, and settlements with finance.
- Order import & shipment updates
- Stock & price sync
- Settlement reconciliation
Amazon Account Management
Amazon Managed Across Four Regions
Amazon marketplace management is the day-to-day running of a third-party seller account in Seller Central: setup and verification, Brand Registry, listings and A+ Content, Amazon Ads, FBA and inventory planning, account health, pricing, returns, reimbursement claims and settlement reconciliation. MageBytes manages this for brands selling on Amazon.com, Amazon.co.uk, Amazon's European stores such as Amazon.de and Amazon.fr, and Amazon.in. Each region has its own fulfilment options, tax rules and ad behaviour. As an ecommerce and ERP development team, we also connect Amazon to your store and back office through the Selling Partner API.
Plan My Amazon GrowthUS, UK, EU and India
One team for Amazon.com, Amazon.co.uk, the EU stores and Amazon.in, with local fulfilment and tax rules in mind.
Ads tied to profit
Ad spend reported alongside fees, returns and margin, not just clicks and attributed sales.
Connected to your systems
Orders, stock and settlements synced with your store and ERP through the Selling Partner API.
How We Work
From Account Audit to Monthly Growth
New sellers start with setup; existing sellers start with an audit of what's already live.
- 1
Account & Catalogue Audit
We review account health, listings, ads, fulfilment and margins per region, or plan setup and Brand Registry for new sellers.
- 2
Fix & Optimise Listings
Suppressed and weak listings are fixed first, then titles, images, A+ Content and variations improved by priority product.
- 3
Launch Amazon Ads
Campaigns are restructured or launched with agreed budgets and targets, starting with Sponsored Products on core products.
- 4
Connect Store & ERP
Orders, stock and prices are synced through the Selling Partner API so Amazon runs from the same data as your other channels.
- 5
Manage & Report
Daily account checks, weekly ad optimisation and a monthly report on sales, spend, fees, returns and stock per Amazon store.
In Depth
How Selling on Amazon Works in Each Region
Amazon looks the same to shoppers everywhere, but accounts, fulfilment, tax and advertising differ between the US, the UK, Europe and India.
- Accounts, tax and compliance by region
- Fulfilment options differ by region
- Brand Registry, A+ Content and brand tools
- Amazon Ads: which ad types to use
- The featured offer and account health
- Integrating Amazon through the Selling Partner API
Accounts, tax and compliance by region
Amazon groups its stores into regional Seller Central accounts. A North America account covers Amazon.com along with Canada and Mexico; the European account covers Amazon.co.uk and the EU stores, including Amazon.de, .fr, .it, .es, .nl, .se, .pl, .com.be and .ie; Amazon.in is a separate account.
Tax works differently in each. In the US, Amazon collects sales tax on most orders as a marketplace facilitator. The UK and EU need VAT registration where you hold stock, and EU stores also need extended producer responsibility (EPR) numbers in countries such as Germany and France and product safety details under the General Product Safety Regulation. Amazon.in requires a GSTIN for most categories.
- North America: Amazon.com
- Europe: Amazon.co.uk & EU stores
- India: Amazon.in
- Sales tax, VAT, EPR & GST
Fulfilment options differ by region
In the US, sellers use Fulfilment by Amazon (FBA), where Amazon stores, packs and ships orders, or ship themselves; Seller Fulfilled Prime lets self-shipping sellers who meet Amazon's delivery standards show the Prime badge. In Europe, Pan-European FBA lets Amazon hold stock across several EU countries if you sell in the required EU stores, while the European Fulfilment Network lets stock in one country serve orders in another, including between the UK and the EU.
Amazon.in offers FBA; Easy Ship, where you store and pack orders and Amazon collects and delivers them; and Self Ship, where you deliver using your own or a third-party courier. The right mix depends on order volume, product size and returns.
- FBA & merchant fulfilment
- Seller Fulfilled Prime
- Pan-European FBA & EFN
- Easy Ship & Self Ship in India
Brand Registry, A+ Content and brand tools
Amazon Brand Registry is open to brand owners with a registered or pending trademark from a country where Amazon has a store; Amazon's IP Accelerator connects brands without one to vetted law firms. Enrolment unlocks A+ Content (rich images, comparison charts and Brand Story), Brand Stores, Brand Analytics, Amazon Vine for early reviews, and protection programmes such as Transparency and Project Zero. We translate A+ Content for each store rather than reuse English everywhere.
- Registered or pending trademark
- A+ Content & Brand Story
- Brand Stores & Brand Analytics
- Transparency & Project Zero
Amazon Ads: which ad types to use
Sponsored Products promote individual listings in search results and on product pages, charged per click, and are where most sellers start. Sponsored Brands show your logo, a headline and several products or a video, and need Brand Registry. Amazon's display ads — previously Sponsored Display — reach shoppers on and off Amazon based on products viewed and audiences.
Good Amazon PPC is structure and discipline: separate discovery and performance campaigns, negative keywords and budget moved to products with stock and margin, store by store.
- Sponsored Products
- Sponsored Brands
- Display ads
- Keyword research per store
The featured offer and account health
When several sellers offer the same product, Amazon features one offer — the one behind Add to Cart, often called the Buy Box. Amazon says competitive total price, fast and reliable delivery, a good order experience and available stock all count, but Amazon makes the final decision.
Account health covers order defects, late shipments, cancellations, valid tracking and policy compliance. We review it daily and fix the root cause of each notice, whether a listing error, a slow courier or a stock sync problem.
Integrating Amazon through the Selling Partner API
Amazon's Selling Partner API (SP-API) lets approved applications read orders, confirm shipments, manage listings and stock, and download reports and settlements. Bulk listing changes go through JSON listings feeds, since Amazon retired its legacy XML and flat-file listing feeds in 2025.
We build custom SP-API integrations between Amazon and your Magento, Shopify, BigCommerce, WooCommerce or Shopware store and ERPs such as Business Central, Odoo, SAP Business One, Zoho or NetSuite.
- Orders & shipment confirmation
- Listings & product types
- Stock & price updates
- Reports & settlements
More Marketplaces
Beyond Amazon
Most brands sell on more than one marketplace. These are the ones we manage most alongside Amazon.
Marketplace Management
Every marketplace we manage, across India, the USA, the UK and Europe.
All marketplacesFlipkart
India's other major marketplace, alongside Amazon.in.
FlipkartMyntra
Fashion and lifestyle brands in India.
MyntraMeesho
Value-led catalogues for India's price-conscious shoppers.
MeeshoeBay
eBay US, UK and European sites.
eBayWalmart
Walmart Marketplace, the usual next channel after Amazon.com.
WalmartReady to grow on Amazon?
Tell us which Amazon stores you sell on, or want to, and we'll review your account or plan your launch.
Got Questions?
Amazon Marketplace FAQs
Accounts, regions, fulfilment, ads and integration — answered.
Seller Central setup, Brand Registry, listing and A+ Content optimisation, Amazon Ads management, FBA and inventory planning, account health monitoring, returns and reimbursement claims, settlement reconciliation and SP-API integration.
Amazon.com, Amazon.co.uk, Amazon's EU stores such as Amazon.de, Amazon.fr and Amazon.it, and Amazon.in.
Yes. Amazon's European account covers Amazon.co.uk and the EU stores from one login, but each country still needs the right VAT set-up, translated listings and a fulfilment plan.
With FBA, Amazon stores, packs and delivers your products. With Easy Ship, you store and pack orders and Amazon delivers them. With Self Ship, you deliver using your own or a third-party courier.
No, but brand owners benefit from it. It needs a registered or pending trademark and unlocks A+ Content, Brand Stores, Sponsored Brands, Brand Analytics and brand protection tools.
No. Amazon decides which offer is featured, and ad results depend on product, price and competition. We improve what you control — price, stock, delivery, listings and campaigns — and report results transparently.
Yes. We build custom integrations through Amazon's Selling Partner API to sync orders, stock, prices, listings and settlements with your store and ERP.