Google Ads Management Services
Google Ads campaigns run for profit, not just clicks — Search, Performance Max, Shopping and YouTube, with tracking that shows exactly what your spend returns.
Google Ads account
- Search & AI MaxManaged
- Performance MaxManaged
- Shopping & Merchant CenterManaged
- Demand Gen & YouTubeManaged
- Conversion trackingManaged
Budgets set by margin and lifetime value, not just cost per click.
What We Deliver
Google Ads Services
Full account management, or focused help on the campaign types that matter most to you.
Search & AI Max
Keyword strategy, ad copy and AI Max for Search, with search-term reviews and negatives.
- Keyword & match strategy
- AI Max testing
- Responsive search ads
Performance Max
Asset groups, audience signals and listing groups set up so PMax finds new customers profitably.
- Asset groups & signals
- Brand & URL exclusions
- Asset experiments
Shopping & Merchant Center
Feed optimisation, product grouping and margin-based bidding for ecommerce stores.
- Feed optimisation
- Merchant Center fixes
- Margin-based structure
Demand Gen & YouTube
Video and image campaigns across YouTube, Discover and Gmail to build demand.
- Demand Gen campaigns
- YouTube video ads
- Lookalike segments
Conversion Tracking
Google tag, Enhanced Conversions, GA4 and offline conversion imports set up and verified.
- Enhanced Conversions
- GA4 & consent mode
- Offline conversion import
Reporting & Optimisation
Weekly optimisation and clear monthly reporting on spend, revenue and return.
- ROAS & CPA reporting
- Budget pacing
- Landing page feedback
How We Run Google Ads
Automation, With Someone Steering It
Google Ads now relies heavily on automation: AI Max widens Search matching, Performance Max spreads budget across Google's channels, and Smart Bidding sets every bid. That automation only works as well as the data and guardrails behind it. MageBytes sets up accurate conversion tracking, feeds Google the right signals, structures campaigns around your margins, and tests changes carefully before scaling them.
Get My Account ReviewTracking first
Google Ads conversions, Enhanced Conversions and GA4 checked before we touch bids.
Guardrails on automation
Negative keywords, brand exclusions and asset controls so AI features don't waste spend.
Test, then scale
New features like AI Max are trialled on part of the budget and measured properly.
How We Work
From Account Audit to Profitable Growth
We fix the foundations before scaling spend.
- 1
Audit
We review tracking, structure, spend and search terms, and show where budget is being wasted.
- 2
Plan & Rebuild
Campaigns, tracking and feeds are rebuilt around your products, margins and goals.
- 3
Launch & Test
Campaigns go live with controlled tests on bidding, assets and AI features.
- 4
Optimise & Report
Weekly optimisation, monthly reporting, and budget moved to what's working.
More Paid Media
Reach Customers Beyond Google
Most growth plans combine search with social and new AI channels.
Meta Ads
Facebook and Instagram campaigns with Advantage+ and CAPI.
Meta AdsLinkedIn Ads
B2B targeting, ABM, Thought Leader Ads and lead gen.
LinkedIn AdsChatGPT Ads
Early-stage advertising inside ChatGPT conversations.
ChatGPT AdsAdobe Target
Test and personalise the landing pages your ads send traffic to.
Adobe TargetDigital Marketing
SEO, GEO, paid search and conversion optimisation.
Digital marketingShopify CRO
Speed and conversion work for Shopify stores.
Shopify CROWant more from Google Ads?
Share your goals and current spend, and we'll review your account and show where returns can improve.
Got Questions?
Google Ads FAQs
Management, AI Max, Performance Max and tracking — answered.
Strategy, campaign setup, conversion tracking, ad copy and assets, bidding, search-term and negative keyword reviews, feed management for Shopping, weekly optimisation and monthly reporting.
AI Max is a set of AI features added to existing Search campaigns. It widens query matching and tailors ad text and landing pages. It isn't a separate campaign type; we test it on part of your budget before rolling it out.
For most ecommerce and lead generation accounts, yes, alongside Search. It works best with good conversion data, strong assets and the right exclusions, which we set up before launch.
Tracking fixes and wasted-spend cuts often show within weeks. Automated bidding and new campaigns typically need several weeks of data to settle before results are reliable.
Yes. We work in your own Google Ads account, so you keep full ownership of the account, data and history.
Monthly reports on spend, conversions, revenue, cost per acquisition and return on ad spend, with what changed and what's next. Live dashboards are available too.