Facebook & Instagram Ads

Meta Ads Management for Facebook & Instagram

Paid social that sells — Advantage+ campaigns fed with strong creative and accurate Conversions API data, so Meta's algorithm finds the customers worth paying for.

Meta ads account

  • Advantage+ campaignsManaged
  • Creative testingManaged
  • Conversions APIManaged
  • Catalogue & dynamic adsManaged
  • Lead ads & CRM syncManaged

Creative is the targeting now — so that's where most of the work goes.

What We Deliver

Meta Ads Services

Full paid social management, or focused help on tracking, creative or scaling.

Advantage+ Campaigns

Advantage+ sales, app and lead campaigns structured for learning and scale.

  • Advantage+ sales campaigns
  • Budget & bid strategy
  • Expansion controls

Creative Strategy & Testing

Concepts, scripts and variations for static, video and Reels, tested in a structured way.

  • Creative briefs & concepts
  • Structured testing
  • Reels & video formats

Pixel & Conversions API

Server-side tracking with event deduplication, matched to your store or CRM.

  • Conversions API setup
  • Event deduplication
  • Shopify & Magento integration

Catalogue & Dynamic Ads

Product catalogues and dynamic ads that retarget and prospect with the right products.

  • Catalogue & feed setup
  • Dynamic product ads
  • Collection & shop ads

Lead Generation

Instant forms and lead ads connected to your CRM, with lead quality feedback.

  • Instant forms
  • CRM & Marketo sync
  • Lead quality optimisation

Reporting & Incrementality

Clear reporting on spend, revenue and new customers, plus lift tests where budgets allow.

  • ROAS & CPA reporting
  • New customer tracking
  • Lift & holdout tests

How We Run Meta Ads

Creative and Data Do the Targeting Now

Meta's Advantage+ campaigns hand targeting and placement to Meta's AI, so results depend on two things: the creative you give it and the conversion data it learns from. MageBytes sets up the Meta Pixel and Conversions API properly, builds a steady pipeline of creative tests, and structures Advantage+ and catalogue campaigns around your products and margins — with controls on how far audiences expand.

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  • A steady creative pipeline

    New concepts, hooks and formats tested every month, with winners scaled quickly.

  • Accurate signal

    Pixel and Conversions API with deduplication, so Meta optimises on real purchases and leads.

  • Controls on automation

    Audience expansion limits, brand safety and AI creative enhancements reviewed before they run.

How We Work

From Account Audit to Scalable Social

Tracking and creative first, then budget.

  1. 1

    Audit

    We review tracking, account structure, creative history and results.

  2. 2

    Fix Tracking

    Pixel and Conversions API are set up or repaired, and events are verified.

  3. 3

    Creative & Launch

    New creative is produced and campaigns relaunch on a simpler, scalable structure.

  4. 4

    Test & Scale

    Monthly creative tests, weekly optimisation, and budget scaled behind winners.

Get a Proposal

Want more from Facebook & Instagram?

Share your goals and current spend, and we'll review your account and creative.

Strategy, setup, management & reporting
Response within one business day
No-obligation account review
Prefer to talk live? Book a call

No spam. We'll only use this to follow up on your project.

Got Questions?

Meta Ads FAQs

Advantage+, creative, tracking and reporting — answered.

Strategy, campaign setup, Pixel and Conversions API tracking, creative briefs and testing, catalogue ads, audience controls, weekly optimisation and monthly reporting.